The ConCOR campaign is boosting the local economy in Corvera

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The ConCOR campaign is boosting the local economy in Corvera

The ConCOR campaign is boosting the local economy in CorveraGiven to Lne

The ConCOR 2024 campaign continues to reward Corvera consumers. Organized by the Corvera City Council in collaboration with the Apymec Association, the initiative has been maintained since mid-2020 with the aim of stimulating the local economy.

This year, a total of 64 Corvera businesses are participating in ConCOR, distributing monthly tickets to their customers for each purchase, usually more than 10 euros, or 3 euros in small consumption companies. In the distributed ballots, one hundred discount cards are given each month for future purchases worth 30 euros and a special one worth 600 euros to be exchanged in service companies.

A campaign poster on a street in Corvera.

This year’s ConCOR has some new features compared to previous editions, thought out by the city council following requests from businessmen. The main innovation is that each discount card is nominal, it is redeemed at a specific business, so that prizes are evenly distributed among all businesses participating in the campaign.

A window view of a business participating in the campaign.

Commercial companies, members and non-members of Apymec, participate in ConCOR. This year’s campaign will last 10 months: it will start in February and end in December, interrupted only in August. Carvera City Council is allocating a total of 50,000 euros to the project, including 35,000 in addition to gifts for consumers, costs involved in campaign materials – ballots, posters, etc. – and promotional activities. The same. Since the first ConCOR launched in mid-2020 and the addition planned for 2024, the city council has allocated 315,000 euros to the project to promote consumption and the local economy.

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